USE CASE
Measuring
POS Execution
One of the most daunting challenges for brands is influencing the shopper at the point of sale, making it crucial to ensure the fulfillment of our execution indicators to successfully capture the customer.
Product
availability.
availability.
Specialized displays.
Adherence to planograms.
Placement of POP materials.
Visibility and front-facing.
Correct pricing strategies.
Product availability.
Visibility and front-facing.
Placement of POP materials.
Adherence to planograms.
Specialized displays.
Correct pricing strategies.
The question always is, how do we achieve it? Mystery shopping? Promotions? Training? The most effective and proven solution by our clients is: through a Self-Execution
through a Self-Execution
Incentive Program
70% of purchase decisions are made in-store.
How does it work?
At Adventa, we have mastered the formula to attract, incentivize, and actively engage store personnel, transforming them into proactive and willing allies for flawless execution.
I download the app and complete my registration by selecting my point of sale.
I receive a push notification with a new mission, along with instructions and its deadline.
I perform the assigned task and submit a photograph to successfully complete the mission.
Once validated, I accumulate points for each correctly completed mission.
I browse the catalog and redeem my points for prizes, delivered to an address of my choice.
I am motivated to uphold the brand’s execution standards because of the rewards I receive.
Delivering results to our clients.
Having a positive impact across diverse industries, we’ve demonstrated that by facilitating direct communication channels and incentivizing individuals capable of driving change, significant results can be achieved:
Convenience Channel:
62% of users achieving more than 60% of missions.
+7% growth in execution indicators compared to the previous year.
Traditional Channel:
93% of users redeem at least 2 rewards annually.
Achieved a +3% sales growth compared to non-participating stores.
Benefits.
Real-time, geolocated field data.
Continuous monitoring of your product and competitors.
Direct communication channel with store personnel.
Scalability enabled by technology.
Effort prioritization based on comprehensive analysis.
Reliable statistics consolidated in a unified global dashboard.
Real-time, geolocated field data.
Direct communication channel with store personnel.
Effort prioritization based on comprehensive analysis.
Continuous monitoring of your product and competitors.
Scalability enabled by technology.
Reliable statistics consolidated in a unified global dashboard.
How do we achieve this?
Through our comprehensive solution, a proven methodology to enhance execution results at your point of sale.
LET'S TALK
Schedule
a meeting with us.
33 3833 0680
GDL | CDMX | MTY
33 3833 0680